Paris Hilton certainly made an impact in London when she stopped by Selfridges to promote her new fragrance, Can Can. She not only channeled Sarah Jessica Parker by wearing an unusual hat (which, though we're in the minority, we kind of love -- just maybe not on Paris), she also stole the spotlight from Victoria Beckham who had decided to actually take the trouble to promote her denim line down the street at Harrods.

Contrary to earlier reports, it seems that Victoria Beckham is warming up to the American way of life faster than we previously thought possible. With her fashion line's sales in the crapper, she's decided to do what any red blooded American would do: find someone else to blame and sue their ass.

Thus far, Posh's only real success with denim has been her pricey signature line that she designed for Rock & Republic in 2004. After a couple of years however, the relationship between Victoria and the premium denim label went bad, and the two parted ways. Now that dVb is hitting the discount stores, it seems that Posh he reconsidered the deal with R&R. According to the Daily News, Beckham Brand Ltd is seeking $100 million in lost earnings.

[via PopCrunch]

Sure, sales weren't exactly stellar, and Posh's meager PR efforts weren't helping the situation -- but this is a new low! The Spice Girl's dVb jeans (you know, the ones that don't show off your bulge), were going for upwards of $290 at trendy LA boutiques. Now, however, they're lining the racks of Loehmann's, an "off-price specialty retailer" (read: the discount store for clothes that nobody wants).

And it's not just a couple pairs, either. An accomplice for gossip queen Perez Hilton found entire racks full of them in a Roseda, CA store -- all priced at a considerably more affordable $69.99.

You knew it was coming eventually. That, however, doesn't make it any less uncomfortable for all of us. Pete and Ashlee are engaged. [People]

Remember when someone pretended to launch a George Clooney fashion line, and the rumors were so rampant that the actor had to make public denials? Yeah, whoever did that is totally getting arrested. [AP]

Wanna see Gisele naked? It'll cost ya $40,000. [fashion indie]

A "reality" show is forcing Adderall down its stars' throats. We're guessing it's The Hills. That would explain a lot. [Gatecrasher]

Flip-flops: Officially dead? More to the point: Were they ever alive? [About]

How long before "dress jeans" are the new khakis? [Brandish]

5 dating sites you should definitely avoid. [Cracked]

Hooray! Now everyone has a beauty pageant they can call their own. Introducing Miss Hooker 2008. [BBtv]

Whit Honea is a slacker, a borderline degenerate, and a daydream believer. He's also our resident expert on casual chic. If it's comfortable, and not heinous, he's all over it. He's quite charming, really.

When we first saw these denim boxers in our inbox we thought it was a joke. It was early April, fools were in the air, and it wouldn't be too far of a stretch to think one of our fellow fashion writers was having a bit of fun. At the very least we expected the links to lead us on a rickrolling adventure. Nope. The denim boxer is for real.

Pow! Wham! Zap!

I feel like these jeans are mimicking a fight scene from Batman (the television show, not the movie). These are the fugliest jeans that I have ever seen. Why on earth would anyone want to have an insane red lightening bolt shooting down from their booty all the way to their calves? It just can't be flattering.

I suppose I am not alone in hating these because they have managed to make their way onto the sale section of Shop.Eviso.com. They fugalicious jeans can be yours for the low, low price of $113, originally $225. If you ask me both the original and the sale price are too high. But then again I would consider a price tag that said, "Free. Take them, please" to be too expensive too.

I don't know much about denim care because I don't wear jeans much, but I suspect that if you don't wear anything but jeans, particularly designer denim in the $200+/pair range, then you might need BluWash for cleaning them.

BluWash is a patent pending formula that protects your high-end (and low-end, if you care that much) denim during laundering. It does it by neutralizing chlorine and other chemicals used to process water. Apparently, BluWash doesn't just wash your jeans, but actually revives them.

I would hope so. A 32 ounce bottle costs $22. Available from ShopIntuition.

My friend Marshall showed up to a gathering the other day rocking one of this spring's greatest resurrections: white jeans. He was very excited about them; had just picked them up at Urban Outfitters in the West Village.

White jeans are tricky. I'd venture to say they are trickier for women, as we generally wear them tighter. White clinging gently to your natural curves = good. White squeezing and squishing your natural curves = FAIL, go home.

When choosing a fit in white denim, don't panic. Don't let anyone convince you that white makes you look fatter so you have to get the smallest size into which you can shoehorn yourself. No. Let your white t-shirts be your lesson in how to wear white jeans. Too tight, and you look ridiculous if not lumpy. Too loose and you lose the sexy goodness of your shape.

This season, I recommend white jeans with a comfortable fit up top that comes to below your waist but above that "let me show you my underwear" danger-zone, a slightly tapered leg, paired with cool sneaks for men or stilettos for women. They dress up a casual outfit and dress down a nice blazer or goin' out top, just as denim is supposed to do.

According to Marshall, Levi's makes the best fit (pictured above right). Also, he says that white jeans are all about the attitude. You can't be worrying about a pen mark or a little grit from the subway, especially in a city like New York. You have to reach a certain level of acceptance that your jeans may not stay pristine. It's sort of Zen.

(I'll just carry Oxi Clean with me everywhere.)

Over the last few years, True Religion has mesmerized us with their fabulous jeans and signature pockets (and $200+ price tags). The company has now decided to venture into non-trousered territory -- they'll now be offering handbags.

Leslie Hsu, previously with Calvin Klein and Tahari, has brought her talent to True Religion and will use fine hand-dyed cottons and Italian leathers for the line of handbags. The collection is set to include weekend bags, hobos, satchels, clutches, and key chains, all of which will incorporate True Religion's signature look of modern stylings with a bit of Western edge.



As you can probably guess, you're not going to get the True Religion look without the price tag. The Leyla Day Bag, pictured here, will cost you $758 at Nordstrom. Some of the smaller items are set to go for less, with the line ranging from $58 to $898, and the pieces will soon be available at department stores and boutiques the world over.

The "One Star" lineup is going to offer athletic and vintage inspired designs for both men and women. It looks like it will mostly consist of classic pieces with subtle trendy updates -- like Chucks with a more contemporary stitch pattern. The line will include graphic tees, polos, vintage-inspired denim, lightweight knitwear, and few dresses.

Honestly, this seem like a pretty great match-up. Target's price-range seems like a good fit for a clothing line that's famous for bringing casual athletic style to street clothes. I recently got a gift card from Nordstrom and used it to by some Chucks -- let me tell ya, felt kinda strange.

Like most Target lines, "One Star" is going to have that muted, half edgy, half submissive, wear it on casual Fridays look to it. Really, what else would you expect?

[via Nitrolicious]

I am a denim girl at heart. In fact, I have more pairs of jeans than I do pairs of socks (that's the truth). Today, jeans are appropriate for almost any occasion but the secret is wearing the right kind of denim at the right time. During the day almost anything goes. However when the sun goes down you must choose your denim carefully.

The True Religion Joey Foiled Painted Pocket Jean is perfect for night time occasions. The dark wash, the extravagant pocket detail and the sexy cut will be turning heads all night long. These jeans would look amazing with a gold sequin shell and pointy-toed stiletto heels -- great for a night on the town with the girls or a date with that special someone.

Buy them at ShopBop for $240.

I've been hating on my jeans lately. Not just because it's 8,000 degrees here in Austin and wearing them makes my legs feel like they're melting, but also because they never fit right -- which, in weather like this, is incredibly uncomfortable.

On the rare occasion I find a pair that manages to fit around my waist without expanding to balloon-like proportions after they're worn, they inevitably are too short, or make me look like I have 80s mom hips. I don't like to admit that I think about how my butt looks in pants, but when it's this bad, I can't help but demand that something -- anything -- be done to remedy this dire situation.

Enter UJeans. It's a Toronto-based company that offers custom-made jeans, created with a 11-point fit system that you measure yourself. You just send in the numbers and voila! Back comes a perfect-fitting pair of jeans.

What makes UJeans even cooler is that all their stuff is made from sustainable cotton, which is dyed with natural minerals and enzymes. You'll not only get a great pair of jeans, you'll be doing your part to reduce your impact on the environment. What more could you ask for?

[via Green Options]

Remember 2001?

The world sure was a different place back then, wasn't it? Different problems, different music, different international diplomatic strategies, different minimum wage -- I could go on and on, but I won't.

What I'm here to talk about is what hasn't changed since 2001: the baffling popularity of the Canadian Tuxedo. (See exhibit a)

Also known as the denim suit and the JOJO (Jean-on-Jean-Offense), the Canadian Tuxedo crops up every year, usually in the fall, when the temperatures are ideal for jeans paired with jean jackets.

I once had a former boss-lady editor who rocked the Canadian Tuxedo with some regularity, so I've given some thought to both the pros and the cons of wearing head-to-toe denim. Here's what I've come up with:

Pros: lots of cotton; lots of pockets; moderately wind resistant; denim hides dirt; denim matches everything.

Cons: uh, you look stupid.

I know It sounds reductive, but let's consider the case of Justin Timberlake.

Back in 2001, Justin was B-list celebrity. He was in the boy band NSYNC; he looked like a overgrown eight-year-old with creepy facial hair; he dated Britney Spears. Most importantly, he wore the Canadian Tuxedo to the 2001 American Music Awards. (See exhibit b)

These days JT is one of the best-dressed celebrities. He's also an awarding winning musician and performer. He's dating Jessica Biel. He even has his own clothing company; but most importantly -- he wouldn't be caught dead wearing Canadian Tuxedo. (See exhibit c)

A simple coincidence? I think not.

Wow. These are probably the ugliest jeans I have ever seen in my life. It's shocking really. What are they? I may not be able to tell you what they are, but I can tell you what they aren't. They aren't fashionable and they aren't flattering.

They are described as "Rome corseted wide leg jeans" by the brand. Made in Heaven. ShopBop, which usually comes up with clever little quips about what they sell came up with this "Denim takes a sleek, dramatic turn."

Yep, it's dramatic alright.

Made in Heaven (the denim brand) didn't even nail their own pathetic little description because these aren't wide leg jeans! Slight flare, oh sure, but wide leg ... are you crazy? They also picked up on the high waist trend and gave that a shot. Of course they failed. Not being able to quit while they aren't ahead, they added a little corseting to the back, because what are jeans without corseting? The back pockets just add insult to injury, as they are causing square butt syndrome.

Icky. If I were given a choice to either wear these or a pair of mom jeans, I might just have to pick the mom jeans because these Made in Heaven jeans are nothing close to heaven for me.