DCMA opens it's flagship store

| Posted Mar 17th 2008 6:47PM by Kyle Hepp
Filed under: Celebrity Style

Just the other day I wrote about how we will probably continue to see Benji and Joel Madden's DCMA line on Paris Hilton as long as she continues her faux-mance with the former. Surprise, surprise, look who showed up to the DCMA flagship store opening in head to toe DCMA gear.

Another important observation from the same event is that dating Paris Hilton and Nicole Richie, respectively (or un-respectively, depending on how you look at it) has significantly upped the Madden boys' star power and clout in the fashion world. That's not to say anyone thinks they're the next House of Versace. But, they are getting tons more press coverage for what would otherwise be another boring celebrity line that nobody talks about.

Obviously Nicole Richie was at the flagship opening supporting her baby daddy and showing off her fab post pregnancy bod. And you already know that Paris Hilton was there, but did I mention she was wearing what must be the world's best push-up bra? Christina Milian, fittingly decked herself all out in leather for the rock star occasion. Even Pete Wentz showed up wearing really dorky (yet somehow sort of cute) glass. Hey, at least he wasn't wearing guyliner. Of course Nicky Hilton attended, looking thinner than ever. She's disappearing right before our very eyes. And last but not least, Ja-Rule rocked the red carpet proudly sporting a DCMA hoodie.

To see all the celebs that came out for the Madden brothers' big night, browse through the gallery.

Tags: Benji Madden, celebrity, Christina Milian, ChristinaMilian, DCMA, fashion, flagship, Ja-Rule, Joel Madden, JoelMadden, Nicky Hilton, Nicole Richie, Paris Hilton, Pete Wentz, style